Fruit Stripe gum — the smell of which can evoke childhood memories for millions and which possessed a flavor that dissipated rapidly — will soon be no more.
Ferrara Candy, the company that has made the sweet stuff for 50 years, will discontinue the gum, specialty website OldTime Candy first reports.
A representative for the company confirmed the news to Food & Wine magazine, explaining, “The decision to sunset this product was not taken lightly.”
That said, the packs that are still in circulation are out there, but you better hurry: Fans will be on the hunt to re-up their stockpile, especially considering how fast the stuff loses its flavor.