Blind boxes have been a huge hit with kids and adults alike, and now Aldi is tapping into the trend.
The new Aldi promotion starts Monday and runs through Thursday, giving shoppers a chance to score free groceries for a limited time.
The promo comes as consumers are looking for ways to stretch their food budget amid rising costs across the board.
According to the discount grocer, the first-ever Aldi Blind Boxes will be a series of themed mystery packages filled with a mix of staple items and on-trend food picks.
The themed, curated boxes will each be available online for free daily at 12 p.m. ET.
The Snack Blind Box includes a collection of cheeses, dips, crunchy snacks and sweets, all designed for easy, casual meals or snacking occasions.
The Fiber Blind Box includes lineup of produce and better-for-you grocery items aimed at helping consumers increase their fiber intake.
The Protein Blind Box features high-protein foods and pantry staples geared toward shoppers who are focused on nutrition and fitness goals.
The Mystery Blind Box includes a mix of assorted Aldi fan-favorite items, offering shoppers a more traditional surprise experience.
Customers hoping to snag a blind box should visit the Aldi Blind Box website each day from June 22-25 at 12 p.m. ET.
Shoppers will need to act quickly to claim a box, as there are a limited number released each day.
Starting at 12 p.m. on the designated promo days, shoppers can select the daily featured blind box theme, enter all shipping information at checkout, and complete their order to receive a free box, which will be delivered to their home at no cost to them.
Keep an eye on Aldi’s social media channels to get a preview of each day’s theme.