On November 8, 2018, a massive fire that begin at Camp Creek Road in rural Butte County in Northern California soon destroyed the nearby town of Paradise, California. The fire rapidly spread to engulf over 153,000 acres and unfortunately resulted in at least 86 deaths making it the deadliest and most destructive wildfire in California history.
To the west, the town of Chico was saved. It is also the home to Sierra Nevada Brewing. With well over 14,000 families displaced, including many employees from the brewery, Sierra Nevada Brewing immediately stepped up to bring the brewing community together to brew one beer to raise money to assist in the relief efforts of the Camp Fire. Sierra Nevada Brewing also invited every other brewery in the country and gave out the brew recipe to brew its own version of Resilience IPA. In turn the brewery had to agree to donate 100% of the sales to the Sierra Nevada Camp Fire Relief Fund.
The effort was a resounding success, with more than 1,500 breweries signed up. In the Columbia River Gorge, you can find Resilience IPA brewed at Double Mountain in Hood River, Everybody’s in White Salmon and Thunder Island in Cascade Locks. To hear our interview with Sierra Nevada founder Ken Grossman, click on the podcast bar below: